Roundtable discussion planned for February

During IABC Lynchburg’s first professional development session of the year, we want to hear about what topics and discussions you would like to have as member and topics that would appeal to potential members. Following a free lunch, we will have a round table discussion focusing on the group’s value as an organization and how to improve our professional developments in the coming months.

The topics we will cover include:

  • Topics of interest for future professional developments
  • How best to communicate functions and invite new members
  • Benefits of being a member vs non-member
  • Exploring iabc.com
  • What are your greatest communication challenges in 2020?

Location:   Framatome’s OFR Training Room,
3315 Old Forest Road

Date & Time:  Thursday, February 27, 2020 • 12:00 – 1:30 p.m.

Cost: FREE

To register, please complete the form below.

*IABC Lynchburg will only use the information you provide on this form to be in touch with you and to provide updates and event invitations. You can change your mind at any time by clicking the unsubscribe link in the footer of any email you receive from us, or by contacting us at iabc.lburg@gmail.com. By submitting the form above, you agree that we may process your information in accordance with these terms.

Eat, Drink & Build Connections at our December Open House

You are invited to IABC Lynchburg’s Annual Open House!

Join us for a networking brunch on Friday, December 13, from 8:30 to 10:00 a.m.

Enjoy a complimentary brunch and door prizes. This event is free for both chapter members and non-members.

Location:

The Great Room at the Kirkley Hotel

300 Lucado Place, Lynchburg, VA 24504

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This year, as part of our year-end celebration, IABC Lynchburg is sponsoring Tory Myers through Patrick Henry Family Services. Tory is a young woman who has been through the Step Forward program, gotten her CNA and is working on getting her RN. To support her efforts to become an independent, nursing professional, please bring an item to support Tory when you join us for the networking brunch: gas gift cards, Target gift cards, set of towels, items for the home (please include gift receipt).

 

The Show Must Go On: An IABC Developmental Luncheon at the Historic Academy of Music Theatre

Geoffrey Kershner

Brittany Griffith

The Academy of Music Theatre in Downtown Lynchburg closed its doors in 1958, marking the end of an era in the Hill City. Once boasting nine theaters, the city now had none.

In 2018, sixty years after what many believed was the final curtain, the newly renovated Academy of Music Theatre opened its doors again.

Join IABC Lynchburg inside the theatre on Nov. 19, as the Academy Center of the Arts’ Geoffrey Kershner and Brittany Griffith discuss the theatre’s history, reopening, marketing efforts and future plans.

Location: Academy of Music Theatre • 524 Main Street 

Date & Time:  Tuesday, Nov. 19, 2019 • 12:00 – 1:30 p.m.

Cost: IABC Member – $25 / Non-member – $35

To register, please complete the form below and submit payment via Paypal.

 

Ticket Prices

*IABC Lynchburg will only use the information you provide on this form to be in touch with you and to provide updates and event invitations. You can change your mind at any time by clicking the unsubscribe link in the footer of any email you receive from us, or by contacting us at iabc.lburg@gmail.com. By submitting the form above, you agree that we may process your information in accordance with these terms.

October Professional Development Opportunity: Developing Your Video Marketing Strategy

Research shows that approximately 78 percent of people watch online videos every week, and 55 percent view online videos every day. Join IABC Lynchburg on Tuesday, Oct. 15, as LaShonda Delivuk of Life Focus Pictures gives a hands-on presentation that will break down the evolution of online marketing and help you craft a video marketing strategy designed to fit your unique needs.

 

Meet the Speaker

LaShonda Delivuk
Corporate Film Producer, Life Focus Pictures

LaShonda Delivuk is an award-winning Corporate Film Producer at Life Focus Pictures. Since 2011, Life Focus has produced content for over 200 clients internationally in both English and Spanish. With expertise in strategic marketing, theatre and film, LaShonda is uniquely equipped to help brands tell their stories while simultaneously implementing social media marketing strategy.

LaShonda has successfully launched five organizations since the age of 18. Her first brand, Transformation Theatre Company, raised over $25k for charity with three theatrical productions during her freshman and sophomore year of college. In 2017, she received the “Millennials on the Move” award from Lynchburg Business Magazine and in 2018, LaShonda was recognized nationally by Honeybook, Rising Tide Society, Peerspace & Gusto as one of the 20 on the Rise Image Makers for her African American stock photo company Eye for Ebony. LaShonda has also been nominated for the prestigious ATHENA award and Best Civic Leader by Lynchburg Living Magazine.

 

Location: Framatome’s Core Training Room • 3315 Old Forest Road

Date & Time:  Tuesday, Oct. 15, 2019 • 12:00 – 1:30 p.m.

Cost: IABC Member – $25 / Non-member – $35

To register, please complete the form below and submit payment via Paypal.

 

Ticket Prices

*IABC Lynchburg will only use the information you provide on this form to be in touch with you and to provide updates and event invitations. You can change your mind at any time by clicking the unsubscribe link in the footer of any email you receive from us, or by contacting us at iabc.lburg@gmail.com. By submitting the form above, you agree that we may process your information in accordance with these terms.

Active Shooter Training: Open Communication in the Workplace

These days, it is not uncommon to watch the news or browse the internet and immediately see a mass shooting has taken place in the U.S. These tragic events can occur anywhere – schools, public events and even the workplace, making active shooter training essential in any situation. On Sept. 17, IABC Lynchburg is offering a session that is different from its normal professional development programming. We will be joined by Marko Galbreath of T4Tactics, LLC, who will address the importance of open communication and threat assessment in regards to preventing and responding to an active shooter situation.

Location: Framatome’s CRR 1A Conference Room • 155 Mill Ridge Road

Date & Time:  Tuesday, Sept. 17 2019 • 12:00 – 1:30 p.m.

Cost: IABC Member – $25 / Non-member – $35

 

Meet Our Speaker

Marko Galbreath is a retired police sergeant of 22 years, and also served as a swat team member and hostage negotiation team commander. Marko is now a certified active shooter training instructor and has spent the last 17 years teaching advanced and specialized police courses. A resident of Lynchburg, Marko travels the country, delivering active shooter presentations at various events. In 2019 alone, he has traveled to 12 different states.

To register, please complete the form below and submit payment via Paypal.

 

Ticket Prices

*IABC Lynchburg will only use the information you provide on this form to be in touch with you and to provide updates and event invitations. You can change your mind at any time by clicking the unsubscribe link in the footer of any email you receive from us, or by contacting us at iabc.lburg@gmail.com. By submitting the form above, you agree that we may process your information in accordance with these terms.

Join IABC during our Amazing August Membership Campaign!

 

IABC is holding a special membership drive for the month of August! Thinking about joining or need to renew your membership to IABC Lynchburg? Now is the perfect time to take advantage of several discounts and offers.

  •  Save 10% on international dues using the code “MEMBERSHIP” during checkout at iabc.com/join through 31 August and take your career to the next level. #IABC #createconnection
  • When you refer a new member or a returning lapsed member who joins by 31 August, you’ll save 15% on professional development for yourself at IABC Academy. #IABC #createconnection https://www.iabc.com/save-15-at-iabc-academy-when-you-refer-a-member/
  • Enjoy great new perks like Catalyst, a brand new iabc.com, chapter and regional networking events, discounts on the 2020 IABC World Conference in Chicago and much more.

To join or learn more about the benefits of IABC membership, please see http://www.iabc.com

 

Communication and Miscommunication

We live in a world of “fake news” and media manipulation. It is commonplace to see stories and messages spun, skewed, and unsupported. But what happens when one is genuinely trying to communicate a message? What can go wrong? The answer is – a lot.

Join IABC Lynchburg on Thursday, May 23 for a discussion that will outline effective written and verbal communication and the barriers that can impede it. Solutions for effective communication will also be suggested.

Nancy Hubbard is Dean of the University of Lynchburg’s College of Business and a Professor of Management. Previously she worked both at Goucher College in Baltimore, MD and the University of Oxford’s Green Templeton College and Saïd Business School. She is an International Professor at both Aix-Marseilles University in France and SKOLKOVO, the Moscow School of Management in Russia.

Nancy has consulted throughout the world on mergers and acquisitions with both Booz, Allen & Hamilton and KPMG as well as independently working in 30 countries on every continent except Antarctica. She has worked on transactions ranging in size from $35 million to $35 billion and has worked with Ford Motor Company, Unilever, Procter & Gamble, Royal Bank of Scotland, Standard Chartered Bank, Reed Elsevier, Rosatom, Old Mutual, DeBeers, and Westland Helicopters.

Nancy holds a BSc in Business Administration from Georgetown University and an MSc in Management in Human Resources and a Doctorate in Management both from the University of Oxford.

 

Location: Framatome’s Core Training Room • 3315 Old Forest Road

Date & Time:  Thursday, May 23, 2019 • 12:00 – 1:30 p.m.

Cost: IABC Member – $25 / Non-member – $35

To register, please complete the form below and submit payment via Paypal.

 

Ticket Prices

*IABC Lynchburg will only use the information you provide on this form to be in touch with you and to provide updates and event invitations. You can change your mind at any time by clicking the unsubscribe link in the footer of any email you receive from us, or by contacting us at iabc.lburg@gmail.com. By submitting the form above, you agree that we may process your information in accordance with these terms.

D-44 Days: Preparing for the 75th Anniversary of D-Day

On June 6, the National D-Day Memorial expects 20,000 visitors to mark 75 years since the Allied invasion of Normandy. This major milestone offered the perfect opportunity for the Memorial to revitalize marketing efforts to reach visitors and sustain interest in the site beyond the commemoration year. Join on us on April 23 as Associate Marketing Director Angela Lynch discusses the Memorial’s promotional endeavor leading up to the historic anniversary.

Angela Hatcher Lynch is an award-winning former journalist turned communications professional. Her love for her late grandfather, a WWII veteran who fought in the Battle of the Bulge and received the Purple Heart, led her to tell the stories of other veterans during her television career. In 2014, Angela traveled to Normandy with Lynchburg D-Day veteran Bill Sisk to report on the 70th anniversary of Operation Overlord. She’ll commemorate D-Day’s 75th anniversary in Bedford, where she now serves as Associate Director of Marketing for the National D-Day Memorial Foundation.

Cost: IABC Member – $25  •  Non-Member – $35

Location: Framatome’s Core Training Room • 3315 Old Forest Road

Date & Time:  Tuesday, April 23, 2019 • 12:00 – 1:30 p.m.

Cost: IABC Member – $25 / Non-member – $35

To register, please complete the form below and submit payment via Paypal.

 

Ticket Prices

 

*IABC Lynchburg will only use the information you provide on this form to be in touch with you and to provide updates and event invitations. You can change your mind at any time by clicking the unsubscribe link in the footer of any email you receive from us, or by contacting us at iabc.lburg@gmail.com. By submitting the form above, you agree that we may process your information in accordance with these terms.

Marketing: Taking a Socially Acceptable Path

The overall purpose of social marketing is to promote social good or change. However, the target audience is not always the primary benefactor. Join us on March 28, as Dr. Stefan Nicovich of the University of Lynchburg discusses the issues within social marketing and how to avoid potential conflicts.

Dr. Stefan Nicovich is an associate professor of marketing at the University of Lynchburg. His primary teaching concentrations include consumer behavior, marketing communications and electronic marketing.

Prior to coming to the Hill City in 2005, he spent five years as an assistant professor at the University of New Hampshire. A member of the American Marketing Association, he has presented and published several works focusing on computer mediated communications.

Dr. Nicovich began his career in education at the University of Memphis, where he earned his Ph.D. in marketing. In addition, he received an MBA from Memphis State University and a bachelor’s degree in technical theater from the University of Colorado.

Location: Framatome’s Core Training Room • 3315 Old Forest Road

Date & Time:  Thursday, March 28, 2019 • 12:00 – 1:30 p.m.

Cost: IABC Member – $25 / Non-member – $35

To register, please complete the form below and submit payment via Paypal.

 

Ticket Prices

 

*IABC Lynchburg will only use the information you provide on this form to be in touch with you and to provide updates and event invitations. You can change your mind at any time by clicking the unsubscribe link in the footer of any email you receive from us, or by contacting us at iabc.lburg@gmail.com. By submitting the form above, you agree that we may process your information in accordance with these terms.

Round Table Discussion – February 2019

During IABC Lynchburg’s first professional development session of the year, we want to hear about your experiences and successes as a business communicator. Following a free lunch, we will have a round table discussion focusing on the group’s best communications practices.

The topics we will cover include: 
  • Crisis communications
  • Emerging technologies
  • Using storytelling to communicate
  • Communicating with employees

Location:   Framatome’s OFR Training Room,
3315 Old Forest Road

Date & Time:  Thursday, February 28, 2019 • 12:00 – 1:30 p.m.

Cost: FREE

To register, please complete the form below.

*IABC Lynchburg will only use the information you provide on this form to be in touch with you and to provide updates and event invitations. You can change your mind at any time by clicking the unsubscribe link in the footer of any email you receive from us, or by contacting us at iabc.lburg@gmail.com. By submitting the form above, you agree that we may process your information in accordance with these terms.